Buzz is ChainGPT’s performance campaign engine. It rewards verified outcomes across multi-social distribution, on-chain activity, and in-app usage, without paying for posting volume. Participation is wallet-first: Participants register with a wallet, and social accounts are optional.
Wallet-first participation is the structural difference. Because the wallet is the identity, a participant can earn entirely through on-chain quests, in-app quests, staking, and referrals without ever publishing a post. Creators with audiences participate through the same engine rather than a separate one.
Each campaign, called a Buzzdrop, splits its pool across fixed reward buckets and settles at snapshot. Verification runs underneath all of it: Buzz Links traffic passes session-quality checks, on-chain actions are read from the chain, and in-app events arrive through project webhooks or SDK integration.