Impact-to-earn is the phrase Buzz uses to describe its participation model: participants earn by driving measurable impact (qualified traffic, conversions, on-chain and in-app actions) rather than by producing content volume. Like OutcomeFi, this is Buzz’s own framing rather than an industry-standard term.
The four categories named in that definition are the whole of it. Each is measured through a specific verification route: session-quality checks on Buzz Links traffic, postbacks for conversions, chain data for on-chain actions, and project webhooks or SDK integration for in-app events.
Because it is product vocabulary rather than category vocabulary, it belongs in descriptions of how Buzz works rather than in descriptions of the industry. Anyone writing about the wider category should reach for outcome-based rewards instead.
