Missions (also called Quest Boosts or Custom Action Boosts) are campaign-specific high-value actions that unlock a multiplier when completed, typically up to 2.0x. Where multiple missions exist, the highest eligible multiplier wins. Missions that involve a payment are always optional; every Buzz campaign provides a no-cost path to earn.
Highest-eligible rather than cumulative is the rule to remember. Completing three missions does not compound three multipliers, so the practical question is which single mission carries the highest one a participant can reach.
Because missions are defined per campaign, they are where a Buzzdrop expresses what it most wants done. Like all boosts, a mission multiplier applies to future points only, so completing one early is worth more than completing it late.